Beyoncé and a Premier Tower


Omnii is very proud to have provided our Fire Engineering and Fire Protection services on this stunningly unique project, Premier Tower, where art has been brought to life.

Inspired by the statuesque dancers in Beyoncé’s Ghost video, Premier Tower cuts a striking figure in the Melbourne skyline1.

The design of the building features a distinctive wave-like curved facade, modelled after a Beyoncé music video.
Image credit: MDRX

Located on the corner of Bourke Street and Spencer Street in Melbourne’s CBD, the superstructure soars 246 metres high and hosts 780 residential apartments as well as a 172 room Mövenpick Hotel2.

The project features communal areas on Levels 6, 45, and 75 including exclusive lounges, a swimming pool, theatre, gym, and dining areas3.

Omnii provided innovative and value-adding fire safety engineering design in the following key areas:

  • 3D modelling egress strategies and alarm sequencing to establish optimal people movement, including the use of lifts in emergency situations
  • Development of smoke hazard management strategies to optimise floor area and interconnected space
  • Refinement of active fire safety systems that are suitable for the use of the environment and space
  • Review of structure to enable desired construction methods

“Our approach reflected the changing demographic of apartment city dwellers which now encompass all aspects of our community and provided a higher level of safety,” states Marcello Arbaci, Omnii Director.

Congratulations to the team for delivering this iconic development PDS GroupMultiplexElenberg Fraser.

Our approach reflected the changing demographic of apartment city dwellers which now encompass all aspects of our community and provided a higher level of safety. 

Marcello Arbaci